This sap map consultant qualification curriculum helps you to find the right training courses and selfstudies to prepare you well for your sap map implementation project. This course is selfpaced and online and provides about 56 hours. Once a year, boston retail partners conducts an indepth survey of top north american retailers to understand that the biggest challenges, goals, and opportunities in merchandise planning. In that, its closely linked to assortment planning one of the steps that makes. Ppt 1214 determining variety and assortment profitability of merchandise mix. Assortment plans must determine the ideal product ranges and price lines for each unique location, channel and customer segment. We study several models of retail assortment planning, some of which explicitly. Together, they provide endtoend support of all your planning activities, ensuring tight alignment at every step, from carefully managed. Merchandise financial and assortment plans represent the foundation upon which successful merchandise lifecycles are built. Theres the art, knowing your customers and being able to create a display that demands attention, and the science, looking at the assortment as a mix of numbers, algorithms, and statistics that guide decisions.
Planning localised assortments is highly dependent on effective software because of the highly dataintensive nature of category management. You might remember we discussed assortment planning as a key function of merchandise planning. Fashion product follows the concept of assortment planning, with the objective of developing a product mix, whereas basic product utilizes the process of category management, with the goal of determining inventory levels. Merchandise planning and assortment planning according to kunz 2005, the general merchandise plan can be def ined as a revi ew of hi storical company data. As we began this chapter we discussed the merchandise management process. Bridge the gap between financial planning and order processing with this assortment planning module that allows merchandise from the. Assortment planning variety is the number of different merchandising categories within a store or department assortment is the number of skus within a category. Merchandise assortment planning a blue print for success. Even as ideas are being formed and fashion trends emerge, merchants need to begin by understanding customers and measuring demand. Spreadsheets have been used for assortment management in the formerly not incorrect belief that there is not a commercial assortment planning application that will meet the specific and often. Fast fashion retailers are no longer fast enough, while traditional retailers and department stores struggle to be agile enough to respond to customer demands. How the layouts of grocery stores are secretly designed to make you spend more money duration. Planning can be done at any number of hierarchy levels, for example, purchasing organization. Aptos assortment planning and buying can be used in combination with aptos merchandise financial planning, forecasting, allocation, replenishment, plm and supply chain management capabilities, allowing you to leverage one single merchandise lifecycle management solution to plan, design, assort and deliver your collections.
What is assortment planning and why is it important. Pdf assortment planning for retail buying, retail store. How to build a merchandise plan with retail pro planning. Pdf consumers often know what kind of product they wish to purchase, but do not know which. The market for retail assortment management applications ramas is composed of multichannel retail companies that is, retailers with stores as well as online and mobile channels seeking assortment management applications that address businesscritical merchandising business processes. Articles can be automatically assigned directly to assortments as a result of checking rules during article maintenance or assortment maintenance functions.
This implies that product assortments are tailored storebystore and categoryby category depending on your clustering strategy. An assortment of fashion goods fashion stock in apparels and furnishings is the most difficult of all classes merchandise to plan because of many choices of styles, colors, materials, vendors and manufacturers and many new items available. I can also recommend the sap planning for retail rapiddeployment solution if you want to use sap planning for retail for the merchandise and channel planning. Merchandise and assortment planning martec international. A retailer has to plan to have in his store the product that is desired by the customer.
Forecasting, assortment planning and pricing abstract in the first part of the dissertation, we focus on the retailers problem of forecasting demand for products in a category including those that they have never carried before, optimizing the selected assortment, and. Thus it will include an assortment of staple goods, fashion goods, and seasonal goods. Merchandise assortment decisions, decisions good planning is critical target market analysis merchandise decisions pricing decisions merchandise plan basic budgeting. Assortment strategy is the process of planning for the type and number of products a retailer carries. Product availability defines the percentage of demand for a particular sku that is satisfied. Often times, assortment planning is a tugofwar between art and science. Oracle retail assortment planning provides a highly visual, endtoend workflow to define and execute local market and microsite assortments, to improve conversion of traffic into salesmargin, and to increase customer satisfaction. In the first part of the dissertation, we focus on the retailers problem of. Assortment planning in the age of omnichannel retailing. Retailers have increased product selection in all merchandise categories for a number of reasons, including heterogeneous customer preferences, consumers. This component allows you to create merchandise assortments and assortment modules and assign articles to them. Use data insights and product assortment solutions to identify localized trends, plus a more generic, global approach. Merchandise and assortment planning supports planning and reporting for all business activities involving assortment and merchandise, as a smoothly integrated process. It takes into account different levels of expertise and shows you the required competencies.
Dotactivs assortment planning software works from an sql data platform and is integrated with shelf and floor planning software. Learning outcomes discuss key purchasing variables identify the dimensions of a retail assortment plan understand the relationship between products and the consumer and how this affects retail purchasing. Store clustering within the assortment planning process to provide localized assortment. This complete picture is necessary for the proper management of the merchandise assortment, and it can be difficult. Assortment and merchandising strategy building a retail. Merchandising is defined as offering right kind of product at right place and in right price. Link all levers in a single plan assortment, space, price, and. Here the links to the related rapiddeployment solutions in sap service marketplace. It is a process from beginning strategy to end performance evaluation that is cyclical in nature and involves individuals at every level of the retail organization. These decisions affect both retailers and manufacturers supplying them. Ignoring amazon may be costing fashion retailers dearly. The complete guide to retail merchandising smartsheet. Therefore, the clothing product retail buyer plays an important role in the success or.
This enables you to plan on a valuebasis and on a quantitybasis. Oracle retail assortment planning data sheet oracle. Development of an assortmentplanning model for fashion. Improve coordination between merchandise planning and space planning planogramming to support store clusters and integrate assortment plan data with the planogramming system. Planning application is the only fully inte grated retail planning solution to bring together comprehensive, realtime per. Its because of this that davincis definition of assortment planning is much broader than what you might have in your mind. Merchandise assortment planning free download as powerpoint presentation. The right assortment remaining in touch with customers is a key challenge for retailers.
Align with the merchandising plan the assortment plan must be aligned with the merchandise financial plan mfp andor location plan lp to insure the. Retalon was once again included as a leading provider of merchandise. Indeed, studies show that it is not the actual size of assortment that drives traffic to online stores, but the perception of assortment variety. But delivering value from an assortment transformation doesnt have to be years down the road.
Merchandise planning and management retail management. The merchandise assortment and planning integration es bundle enables fashion retailers to transfer the results of assortment planning completed in sap map on stylecolorsize level to the oapc in sap erp, where article data, allocations, and purchase orders are created. For most retailers, planning systems consist of one formalized merchandise financial planning mfp or wssi solution, and a myriad of excel spreadsheets. It departments and vendors supplying and selling merchandise and assortment planning systems will benefit from a better understanding of the key processes and best practices. Merchandise managers plan for how many product variations of a particular product to carry, as well as how many types of products to carry overall. Sap merchandise and assortment planning consultant qualification curriculum goal. Take advantage of a global network and nextgeneration retail apps. Merchandise planning concepts from strategy to execution. The assortment planning process begins with a concept. Merchandise assortment planning a blue print for success annual catalog conference june 47, 2001 presented by. Assortment planning bridge the gap between financial planning and order processing with this assortment planning module that allows merchandise from the merchandise financial plan to be selected for assortment before purchase orders are created and. Retail planning the most comprehensive, flexible, and intelligent retail planning solution suite. In the apparel and fashion sector, these challenges are also more complicated, because of limited time windows. Sap hana assortment planning for retail rapiddeployment solution.
Infor retail assortment planning for hardlines offers a modern take on the process. Now you must adapt your product assortment to simultaneously serve a global audience and the unique needs of local markets. Sap merchandise and assortment planning consultant. Customer centric assortment tuning strategies reshma suhas october 6, 2016 assortment optimization, customer centric merchandising, customer centric retailing, fashion merchandising management, instore retail analytics, merchandise analytics, merchandise assortment, merchandise planning, predictive analytics in retail, pricing analysis retail. As the seasonal plan evolves, inventory dollars are broken down into categories and further down to specific items. Retalon users can build a wide range of plan types such as financial plan, merchandise plan with otb. Right product assortment planning intelligence node. A free powerpoint ppt presentation displayed as a flash slide show on. Merchandise management involves understanding and evaluating the consumers buying habits to effectively source, plan, display, and stock merchandise. Inventory, markdown and profit targets must be established at the start of every planning cycle. Aptos merchandise financial planning and assortment planning modules work together to create a powerful combination of planning tools designed to help you optimize every aspect of the planning process. First, the merchandise is split into categories for the purpose of planning. Assortment planning is about making the right product picks and ordering the right quantities to match market demand.
For decisions on these matters, a thorough plan called a merchandise assortment plan, has to be adopted. Basic assortment planning basic products can be included in assortment plans, thus providing a complete picture of the multichannel retailer product offering. Pdf retail assortment planning in the presence of consumer. Merchandise and assortment planning sap ag dietmarhoppallee 16 69190 walldorf germany. The purpose of assortment planning is different for fashion product versus basic product. Pdf consumers often know what kind of product they wish to purchase, but do not know which specific variant best fits their needs. Issues such as what merchandise to purchase and in what quantity, are of strategic significance to every retailer, especially for the multistore retail chains of today.
737 360 184 1424 351 1220 767 1549 1369 487 356 827 1463 1498 1018 1466 462 674 1143 1023 1026 113 520 710 972 726 1265 686 308 363 227 956